The 7 Worst Link Building Myths Holding Back Your Campaign by @krisjonescom

These seven popular myths and misconceptions about link building are causing more harm than good. The post The 7 Worst Link Building Myths Holding Back Your Campaign by @krisjonescom appeared first on Search Engine Journal.

How Negative Reviews Impact SEO by @rajnijjer

While we all want positive reviews, negative reviews aren’t as bad as you think. Here’s why. The post How Negative Reviews Impact SEO by @rajnijjer appeared first on Search Engine Journal.

Google Adds Price Insights to Hotel & Flights Searches by @MattGSouthern

Ahead of holiday travel season Google is making an effort to keep searchers informed about price changes to popular destinations. The post Google Adds Price Insights to Hotel & Flights Searches by @MattGSouthern appeared first on Search Engine Journal.

Google Explains Why Singular and Plurals Rank Differently by @martinibuster

Google’s John Mueller discussed why Google showed different results for the singular and plural versions of the same keyword phrase.  Many SEOs recommend adding synonyms to content, including the plural and singular versions of the targeted search phrase. John Mueller explains why it may be better to choose singular or plural then focus on that. […]

Google Updates Structured Data Requirements by @martinibuster

Google updated it’s Developers Page for Structured Data. Update affects articles, including recipe sites, blogs and news. The post Google Updates Structured Data Requirements by @martinibuster appeared first on Search Engine Journal.

Google My Business Adds “Veteran-led” Identifier for Local Listings by @MattGSouthern

Google added a new attribute to Google My Business listings for identifying when a business is led by a veteran. The post Google My Business Adds “Veteran-led” Identifier for Local Listings by @MattGSouthern appeared first on Search Engine Journal.

Google: Focus on Search Console Data When Disavowing Bad Links by @MattGSouthern

Google’s John Mueller recommends focusing on data in the Search Console links report when determining which backlinks to disavow. The post Google: Focus on Search Console Data When Disavowing Bad Links by @MattGSouthern appeared first on Search Engine Journal.

3 Ways Search Marketers Can Leverage AI for SEO & PPC Today by @lorenbaker

Here are actionable tips on how search marketers can leverage AI today and prepare for the future. The post 3 Ways Search Marketers Can Leverage AI for SEO & PPC Today by @lorenbaker appeared first on Search Engine Journal.

3 Creative Uses of Google Image Search to Boost Traffic & Acquire Links by @bsmarketer

Here are three creative ways to use Google Image Searches for traffic, links and more. The post 3 Creative Uses of Google Image Search to Boost Traffic & Acquire Links by @bsmarketer appeared first on Search Engine Journal.

5 Reasons Why You Should Use a DMP for Your Search Campaigns

Here are five reasons why a data management platform can be hugely beneficial for your paid search campaigns. The post 5 Reasons Why You Should Use a DMP for Your Search Campaigns appeared first on Search Engine Journal.