Google Introduces Shoppable Image Ads by @MattGSouthern

Google is introducing a new type of ad unit that will allow advertisers to display shoppable images on publisher websites. The post Google Introduces Shoppable Image Ads by @MattGSouthern appeared first on Search Engine Journal.

Google Strongly Recommends Using HTML to Get Content Indexed Quickly by @MattGSouthern

Google’s John Mueller says content needs to be in HTML in order for it to be indexed quickly. The post Google Strongly Recommends Using HTML to Get Content Indexed Quickly by @MattGSouthern appeared first on Search Engine Journal.

The 9 Most Important SEO KPIs You Should Be Tracking by @SEOBrock

Your website is beautiful. You’ve invested heavily into content marketing. You’ve spent countless hours developing buyer personas and zeroing in on your target audience. Now it comes time to present your efforts to your client, or share the latest campaign developments with the higher-ups. How can you prove success? How can you demonstrate value in […]

25 of the Best Examples of Effective FAQ Pages by @LWilson1980

The FAQ page is an essential page within your website. Get inspired by this list of 25 creative FAQ pages. The post 25 of the Best Examples of Effective FAQ Pages by @LWilson1980 appeared first on Search Engine Journal.

The Ultimate Guide to GDPR & Facebook Messenger Marketing by @virginianussey

Here’s your guide to unlocking powerful new marketing achievements with Facebook Messenger marketing while remaining GDPR compliant. The post The Ultimate Guide to GDPR & Facebook Messenger Marketing by @virginianussey appeared first on Search Engine Journal.

Google on How to Improve Sites that Don’t Rank by @martinibuster

Google’s John Mueller offers insights into the kinds of sites that impress search engineers. The post Google on How to Improve Sites that Don’t Rank by @martinibuster appeared first on Search Engine Journal.

SEO Maturity: Evaluating Client Capabilities – Whiteboard Friday

Posted by HeatherPhysioc Clients aren’t always knowledgeable about SEO. That lack of understanding can result in roadblocks and delay the work you’re trying to accomplish, but knowing your client’s level of SEO maturity can help. In today’s Whiteboard Friday, we welcome the brilliant Heather Physioc to expound upon the maturity models she’s developed to help […]

Google Ads Lets Advertisers Include Video in Showcase Shopping Ads by @MattGSouthern

Google Ads has updated its Showcase Shopping ads with video functionality, making it Google’s first retail ad with video. The post Google Ads Lets Advertisers Include Video in Showcase Shopping Ads by @MattGSouthern appeared first on Search Engine Journal.

Building an SEO Content Strategy: Skyscraper Content

Building an SEO content strategy and optimizing for SEO is no easy feat. And as DigitalMarketer’s SEO Manager, I should know.

Google PageRank is NOT Dead: Why It Still Matters in 2018

Here’s what it looked like: It showed the Google PageRank of every page you visited on a logarithmic scale from 0–10. But even before Google officially removed support for Toolbar Pagerank in 2016, they had already ceased to update it for many… Read more › The post Google PageRank is NOT Dead: Why It Still Matters in […]