5 Useful & Easy Google Ads Metrics You Should Monitor by @adamproehl

With all the Google Ads metrics available, how do you know what matters and where to start? Find out here. The post 5 Useful & Easy Google Ads Metrics You Should Monitor by @adamproehl appeared first on Search Engine Journal.

How to Recover Lost Conversions with a Google Ads Script

Find out if negative keywords are limiting the conversions in your Google Ads account with this free script. The post How to Recover Lost Conversions with a Google Ads Script appeared first on Search Engine Journal.

Why We’re Doubling Down on the Future of SEO – Moz + STAT

Posted by Dr-Pete Search is changing. As a 200-person search marketing software company, this isn’t just a pithy intro – it’s a daily threat to our survival. Being an organic search marketer can be frustrating when even a search like “What is SEO?” returns something like this… …or this… …or even this… So, why don’t […]

Google Assistant to Test Automated Phone Reservations Feature Next Month by @MattGSouthern

Google is giving restaurant owners a heads up that it will be testing Assistant’s automated phone reservation feature next month. The post Google Assistant to Test Automated Phone Reservations Feature Next Month by @MattGSouthern appeared first on Search Engine Journal.

Facebook Introduces New Tool for Measuring Effectiveness of Facebook Ads by @MattGSouthern

Facebook has introduced a new tool which is designed to help businesses measure the impact of of Facebook ads. The post Facebook Introduces New Tool for Measuring Effectiveness of Facebook Ads by @MattGSouthern appeared first on Search Engine Journal.

Instagram Rolls Out New “Kindness” Photo Filter to Spread Positivity by @MattGSouthern

In an effort to make the web more positive, Instagram is rolling out features to spread kindness and combat bullying. The post Instagram Rolls Out New “Kindness” Photo Filter to Spread Positivity by @MattGSouthern appeared first on Search Engine Journal.

Moz Acquires STAT Search Analytics: We’re Better Together!

Posted by SarahBird We couldn’t be more thrilled to announce that Moz has acquired STAT Search Analytics! It’s not hard to figure out why, right? We both share a vision around creating search solutions that will change the industry. We’re both passionate about investing in our customers’ success. Together we provide a massive breadth of […]

10 Time-Saving Automations for More Efficient Marketing by @sam_marsden

Setting up these 10 time-saving automations can help you become a more efficient marketer. The post 10 Time-Saving Automations for More Efficient Marketing by @sam_marsden appeared first on Search Engine Journal.

90% of Top Content Marketers Aim to be Useful, Not Promotional [STUDY] by @MattGSouthern

A new study shows 90% of top-performing B2B content marketers put their audience’s needs ahead of their company’s message. The post 90% of Top Content Marketers Aim to be Useful, Not Promotional [STUDY] by @MattGSouthern appeared first on Search Engine Journal.

Bing Ads Editor Gains Support for In-Market Audiences by @MattGSouthern

Bing Ads Editor has been updated with support for in-market audiences. The post Bing Ads Editor Gains Support for In-Market Audiences by @MattGSouthern appeared first on Search Engine Journal.