Google PageSpeed Insights Offers New Performance Metrics Analyzed by Lighthouse by @MattGSouthern

Google PageSpeed Insights offers new performance metrics and now uses Lighthouse as its analysis engine. The post Google PageSpeed Insights Offers New Performance Metrics Analyzed by Lighthouse by @MattGSouthern appeared first on Search Engine Journal.

When Does User-First SEO Not Apply? by @jennyhalasz

In which cases does the user-first mentality of SEO not apply? Find out here. The post When Does User-First SEO Not Apply? by @jennyhalasz appeared first on Search Engine Journal.

SEO Contest Exposes Weakness in Google’s Algorithm by @martinibuster

An SEO ranked a site written almost entirely in Latin. Does Google have a spam problem? The post SEO Contest Exposes Weakness in Google’s Algorithm by @martinibuster appeared first on Search Engine Journal.

The Advanced Guide to Keyword Clustering

Posted by tomcasano If your goal is to grow your organic traffic, you have to think about SEO in terms of “product/market fit.” Keyword research is the “market” (what users are actually searching for) and content is the “product” (what users are consuming). The “fit” is optimization. To grow your organic traffic, you need your […]

How to Use Social Media to Sell a Product Without Turning People Off by @JuliaEMcCoy

Here’s a guide on how to sell products or services on a budget using social media, without turning buyers off. The post How to Use Social Media to Sell a Product Without Turning People Off by @JuliaEMcCoy appeared first on Search Engine Journal.

7 Key Considerations When Developing Your In-House SEO Structure by @BrianHarnish

Here are the seven most important points you should consider when developing a successful in-house SEO structure. The post 7 Key Considerations When Developing Your In-House SEO Structure by @BrianHarnish appeared first on Search Engine Journal.

Does a Journalist Owe You a Link When Covering Your Brand or Story? by @BrockbankJames

Is a brand automatically entitled to a link when a journalist, blogger, or publisher writes about them. No. Here’s why. The post Does a Journalist Owe You a Link When Covering Your Brand or Story? by @BrockbankJames appeared first on Search Engine Journal.

WP GDPR Plugin Hacked – Update Immediately by @martinibuster

Popular GDPR WordPress Plugin Hacked. Vulnerability allows hackers to do virtually anything. The post WP GDPR Plugin Hacked – Update Immediately by @martinibuster appeared first on Search Engine Journal.

9 Military Veterans Who Now Serve the SEO Community by @jeremyknauff

To celebrate Veterans Day, we highlight some military veterans who now go above and beyond within the SEO community. The post 9 Military Veterans Who Now Serve the SEO Community by @jeremyknauff appeared first on Search Engine Journal.

Google is Testing a Way to Add All of a Site’s Subdomains to Search Console by @MattGSouthern

Google Search Console is testing a way for users to add all data for a site’s subdomains, protocols, and subpaths. The post Google is Testing a Way to Add All of a Site’s Subdomains to Search Console by @MattGSouthern appeared first on Search Engine Journal.